Thursday, January 15, 2026

Tag: Crm

Unifying Sales and Support: The Role of CRM in CX Handoff
Unifying Sales and Support: The Role of CRM in CX Handoff

Unifying sales and support with the role of CRM in CX handoff helps businesses sync teams for better customer journeys and fa...

$1.5B Genesys Deal: 3 Hot Takes on SN & Salesforce's Move
$1.5B Genesys Deal: 3 Hot Takes on SN & Salesforce's Move

Last week, Genesys announced $1.5B in new funding—$750M each from ServiceNow and Salesforce—to help buy back shares from ...

Real-Time CRM Data for Smarter Call Routing and Resolutions
Real-Time CRM Data for Smarter Call Routing and Resolutions

Leverage real-time CRM data for smarter call routing and resolutions to speed up resolutions, enhance agent match, and improv...

Choosing the Right CRM for Your Contact Center: A 2025 Guide
Choosing the Right CRM for Your Contact Center: A 2025 Guide

Choosing the right CRM for your contact center in 2025: expert insights on AI, personalization, vendor fit, and future-proof ...

Salesforce to Acquire Bluebirds, Advancing Its Enterprise 'Agentification
Salesforce to Acquire Bluebirds, Advancing Its Enterprise 'Agentification

Salesforce acquires Bluebirds to boost AI-powered presales prospecting and strengthen its CRM ecosystem.

CRM Integrations That Power Omnichannel Contact Centers
CRM Integrations That Power Omnichannel Contact Centers

CRM integrations that power omnichannel contact centers drive seamless customer experiences and efficiency across channels, e...

How AI-Enabled CRMs Are Changing Agent Workflows
How AI-Enabled CRMs Are Changing Agent Workflows

AI‑enabled CRMs are changing agent workflows by delivering real‑time insights, sentiment analysis, and automation to tran...

Genesys Raises $1.5 Billion from Salesforce and ServiceNow to Advance Unified CX
Genesys Raises $1.5 Billion from Salesforce and ServiceNow to Advance Unified CX

In a major strategic move, Genesys has secured $1.5 billion in new funding from tech leaders Salesforce and ServiceNow.

Why CRM Is The Backbone Of Contact Center Success
Why CRM Is The Backbone Of Contact Center Success

CRM has evolved from a static database into the real-time intelligence engine of modern contact centers. In 2025, it powers o...