Forethought, a leader in agentic AI for customer experience, has reached a major milestone delivering more than $1 billion in return on investment for its customers since the company was founded in 2018. The achievement highlights how autonomous AI is increasingly becoming a core driver of measurable business value across customer support and success operations.
This momentum follows the launch of three new product innovations Headless Forethought, Custom Insights, and Browser Agent which are giving enterprises greater control over how AI is designed, deployed, and optimized across the entire customer journey. As adoption accelerates, more organizations are turning to agentic AI to reduce ticket volumes, lower support costs, and resolve customer issues faster.
The milestone also reflects a broader shift across the industry. As customer expectations rise and support complexity grows, agentic AI is emerging as a critical solution. According to Cisco, by 2028 nearly 68% of service interactions are expected to be handled by agentic AI. To meet this growing demand, Forethought secured a strategic investment round in May 2025 to expand its enterprise capabilities and accelerate product innovation.
In a recent appearance on Bloomberg’s The Close, Forethought co-founder and chairman Deon Nicholas shared how brands such as Cotopaxi, Datadog, Grammarly, Lime, and Airtable are using Forethought’s AI agents to deliver faster, more intelligent customer experiences. These improvements are translating into tangible business outcomes, including quicker resolutions, reduced operational costs, and stronger customer retention.
At the core of Forethought’s platform is a multi-agent architecture designed to think, act, and adapt across every customer interaction. Its AI agents work together to resolve common issues autonomously, assist human agents with real-time recommendations, identify gaps in knowledge content, and route tickets more efficiently. This approach helps organizations reduce agent workload while improving resolution speed and overall customer satisfaction.
Enterprise demand for autonomous AI continues to fuel Forethought’s growth, with strong quarter-over-quarter expansion and increasing deal sizes. The company is trusted by major enterprises including Airtable, Cotopaxi, Datadog, Grammarly, UPS, Upwork, and WordPress, and is expanding partnerships with new customers such as Gainsight and Fiverr.
“We’ve made enormous progress in building AI that drives real business impact, and reaching $1 billion in ROI proves that,” said Sami Ghoche, CEO of Forethought. He added that as customer engagement continues to evolve, the company remains focused on giving businesses deeper control over AI deployment and clearer insight into its impact—positioning customer experience as one of the most measurable and strategic drivers of enterprise success.