Thursday, January 15, 2026
HawkSoft, a leading agency management system (AMS) provider for independent insurance agencies, has partnered with Sonant, a voice AI platform built specifically for the insurance industry, to launch a new integration that brings 24/7 automated call logging directly into HawkSoft. Through this collaboration, agencies can now rely on conversational AI that understands property and casualty (P&C) workflows from the start, allowing teams to manage calls more efficiently without changing their daily systems or processes.
With this integration, Sonant’s voice AI automatically answers incoming calls, identifies the reason for each call, and converts conversations into structured, actionable tasks inside HawkSoft. As a result, agency teams can resolve service requests faster, reduce administrative burden, and ensure that no customer interaction goes undocumented. Instead of juggling multiple tools, staff can stay within their primary system of record while the AI handles routine communication tasks in the background.
Moreover, the partnership signals a meaningful step forward in practical AI adoption within insurance front-office operations. Rather than offering experimental features, the integration focuses on real-world agency challenges such as missed calls, long wait times, and repetitive data entry. Consequently, agencies benefit from fewer dropped calls, improved responsiveness, and more time for employees to focus on complex customer needs and revenue-generating activities.
Sonant’s voice AI agents come pre-trained on insurance workflows, enabling them to handle policy servicing, quote intake, and customer routing with minimal configuration. The system supports warm transfers to staff, VIP caller bypass, and memory of previous conversations, which helps maintain continuity and personalization across interactions. Additionally, real-time lookups and automatic task routing ensure that every call becomes a documented action within HawkSoft, reducing the risk of errors or missed follow-ups.
Because call volumes remain unpredictable and staffing turnover continues to challenge agencies, automating call handling provides immediate operational relief. Agencies experience faster response times across both personal and commercial lines of business, while also cutting down on manual documentation. Furthermore, fewer handoffs and reduced data duplication improve the overall customer experience by minimizing delays and lost context.
Importantly, the solution is designed to deliver time-to-value in weeks, not months, allowing agencies to see productivity improvements quickly. Built-in governance features and SOC 2 Type II compliance also support data security and regulatory requirements, which remain critical concerns for insurance organizations.
Before this integration, many agencies had to rely on labor-intensive processes such as manual call routing, repetitive note-taking, and fragmented follow-ups across disconnected tools. These inefficiencies often led to delayed responses and inconsistent service quality. Now, voice AI streamlines these steps into a single, automated workflow that operates continuously, even outside regular business hours.
Francisco Lopes, Co-founder and CEO at Sonant AI, emphasized the importance of service quality alongside technology innovation:
"Great technology only matters if service is better because of it. HawkSoft's reputation for standing with agencies is the standard we aspire to. Sonant's role is to extend that experience with always-on voice AI that routes work cleanly into HawkSoft and respects how agencies operate.", said Francisco Lopes, Co-founder and CEO at Sonant AI.
From HawkSoft’s side, leadership highlighted how automation complements human service rather than replacing it. Rushang Shah, CMO of HawkSoft, explained:
"Sonant AI helps agencies automate call routing, policy servicing, and quote intake," says Rushang Shah, CMO of HawkSoft. "When Sonant's virtual receptionist answers calls, it can handle simple tasks while routing more difficult ones to a person, all while documenting the client and policy in HawkSoft."
Together, HawkSoft and Sonant aim to help independent agencies modernize operations while preserving the personal relationships that define high-quality insurance service. By combining insurance-native AI with a trusted agency management platform, the integration supports scalable growth without sacrificing customer experience.
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