Opensignal’s broadband suite is now helping partners in 16 countries worldwide, including the USA, Canada, UK, India, Japan, and more across four continents.
Tuesday, October 07, 2025
Opensignal, a leading global provider of independent insights into consumer connectivity experiences, has unveiled a powerful suite of broadband analytics solutions designed to help Internet Service Providers (ISPs) enhance service quality, reduce churn, and strengthen their competitive edge.
The newly introduced suite features two core products — Broadband Spotlight and Broadband Focus which together enable ISPs to gain deeper visibility into customer experience, optimize network performance, and make data-driven decisions that elevate service delivery.
Broadband Spotlight serves as Opensignal’s flagship broadband customer experience benchmarking platform. It empowers ISPs to evaluate and compare their performance with competitors at national, regional, and city levels, across key experiential metrics such as consistent quality, download speeds, and overall reliability.
By leveraging this platform, ISPs can gain a clear and independent assessment of how their services stack up against competitors, allowing them to identify opportunities for improvement and strategic investments in network upgrades.
Complementing the benchmarking tool, Broadband Focus dives into the core drivers of customer experience — from speed and reliability to performance consistency. The platform helps providers understand the “what, where, when, and why” behind customer experiences, both positive and negative.
It also enables ISPs to detect, isolate, and diagnose network issues remotely, reducing the need for costly technician visits and minimizing operational inefficiencies.
“If money were no object, every ISP would upgrade their entire footprint to the latest state of the art wireline technology,” said Shawn Heidel, President of Network Solutions at Opensignal. “But in a world of limited resources and expensive deployments, operators must look for ways to optimize every network investment decision. Broadband Focus helps ISPs identify lower-cost levers that can help them enhance their customers' network experience, regardless of the underlying access technology. And Spotlight helps them get a birds-eye view of how well their networks currently stack up against their top competitors.”
This new broadband suite represents a major milestone in Opensignal’s evolution as a leader in broadband analytics, expanding upon its proven expertise in mobile network measurement.
Opensignal’s broadband suite is now helping partners in 16 countries worldwide, including the USA, Canada, UK, India, Japan, and more across four continents.
With this launch, Opensignal is further cementing its position as a trusted technology partner for ISPs seeking to leverage actionable insights, improve network performance, and deliver superior customer experiences in a highly competitive digital landscape.
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