Intermedia Intelligent Communications is making it easier for auto dealerships to stay connected with their customers. The company has announced a new integration that expands its Auto Dealership Communications Solution, now connecting directly with Reynolds & Reynolds’ dealership management and CRM platforms.
For dealerships, this means fewer missed calls, faster responses, and more personal conversations with customers. Every phone call, text message, or interaction can now be automatically linked to customer and vehicle records inside Reynolds & Reynolds systems—so sales and service teams always have the right information at the right time.
The solution is available through Intermedia Unite, the company’s all-in-one communications platform with built-in contact center tools, or as a standalone Intermedia Contact Center offering. Either way, dealerships can manage calls, SMS, and mobile communications from a single, mobile-ready application—whether staff are on the showroom floor, in the service area, or working remotely.
Designed specifically for the way dealerships operate, the Auto Dealership Communications Solution brings together smart call routing, SMS messaging, and AI-powered workflows to keep teams connected and customers engaged. Faster access to customer details helps staff respond more quickly, while automated call logs and notifications ensure every interaction is captured and followed up on.
More than 26,000 automotive users already rely on Intermedia’s platform to support day-to-day operations and improve the customer journey. With the new Reynolds & Reynolds integration, dealerships gain an even stronger tool to modernize communication and compete on customer experience.
“Dealerships aren’t just selling cars—they’re building long-term relationships,” said Jonathan McCormick, COO and Head of Sales at Intermedia. “By integrating directly with Reynolds & Reynolds DMS and CRM systems, we’re helping dealerships have faster, more personal, and more trusted conversations that keep customers coming back.”
Using Reynolds ERA-IGNITE and FOCUS CRM alongside Intermedia gives dealerships real-time visibility into customer and vehicle information. Smart call routing helps reduce wait times, while automatic call logging ensures every conversation is recorded and easy to find.
The solution also includes built-in AI tools such as AI Agent Assist and AI Supervisor Assist. These features provide real-time call summaries, transcripts, and sentiment insights, helping Business Development Center (BDC) teams handle conversations more confidently and enabling supervisors to coach more effectively. Automated service reminders and promotional outreach help dealerships stay connected with customers long after the sale, while compliance-ready archiving keeps interactions secure across channels.
