Friday, February 13, 2026
Insight Enterprises has officially launched Insight AI, an advanced suite of services and solutions built to overcome the most persistent challenges businesses face in realizing tangible value from artificial intelligence. Designed as a practical roadmap from concept to ROI, Insight AI provides organizations with the expertise, tools, and delivery infrastructure needed to move beyond experimental AI projects and achieve measurable outcomes.
Joyce Mullen, President and CEO of Insight, explained that while the company has long been involved in AI, this new launch introduces “a new way to execute with AI.” She emphasized that the platform draws from Insight’s deep experience across industries and its own internal transformation. “We’ve created an AI tool to simplify the discovery process of an engagement, saving clients money and getting to value faster,” she said. “And Inspire11 our most recent acquisition has proprietary processes that make this even more meaningful, ensuring success is measured by client outcomes.”
Unlike conventional consulting models, Insight AI focuses on eliminating traditional barriers such as high costs, lengthy timelines, and weak alignment with business priorities. It integrates intelligent tooling and pre-built accelerators to help clients secure a strategic advantage and demonstrate proof of value right from day one.
The company’s extensive acquisitions including NWT, Amdaris, and most recently Inspire11 have strengthened its AI capabilities. Combined with its own expertise in digital transformation and operational reengineering, these investments enable Insight to deliver a robust methodology that accelerates time-to-value and guarantees a clear return on AI initiatives.
At the center of the new practice lies Rapid AI, Insight’s fast-track framework that enables organizations to go from AI ideation to a functioning proof-of-concept in under five business days. This streamlined, low-risk approach minimizes “discovery fatigue” and provides data-backed clarity for stakeholder alignment and ROI validation. It helps businesses confidently scale AI solutions across functions, improving performance and efficiency.
Adrian Gregory, President of Insight EMEA, said, “Our Rapid AI approach starts with deeply understanding the business challenges and opportunities. We then get to work fast with Forward Deployed Engineers building rapid solutions ready to go into production build. This opens up a new way of thinking about business and the possibilities to better connect with clients, drive intelligent growth, be more efficient and get there more quickly."
FirstPoint Logistics is among the early adopters reaping benefits from the platform. Managing Director Chris Standeven shared, “Partnering with Amdaris, an Insight company, has accelerated our AI journey and transformed our operations. Together we’ve implemented agentic Conversational AI that now manages supplier and driver communications chasing updates, resolving issues, and onboarding new suppliers. It’s reduced our team’s workload by around 30%, allowing us to focus on service excellence.”
Additionally, Standeven noted the successful integration of AI-powered Dynamic Pricing, which optimizes job rates using live data on distance, demand, and availability improving customer satisfaction and operational efficiency.
To support adoption across regions, Insight also released its EMEA AI Report, revealing that 71% of organizations in the region remain stuck in pilot phases. Despite 57% showing confidence in autonomous AI, few have achieved competitive advantage through execution.
By combining strategic advisory, AI-forward engineering, and delivery accelerators within a single integrated framework, Insight AI aims to close this execution gap and ensure organizations connect vision with value effectively.
“AI is no longer just a competitive advantage it’s becoming a competitive necessity,” said Gregory. “The organizations that win will be those that can connect vision to value quickly and responsibly. Insight AI helps them do exactly that.”
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