Afiniti Partners with Five9 to Enhance Personalized, Efficient Customer Interactions

Afiniti Inc., a global leader in artificial intelligence and customer experience optimization, has announced a strategic partnership with Five9, a top intelligent CX platform provider. This collaboration will integrate Afiniti’s AI Pairing technology directly into the Five9 Intelligent Cloud Contact Center, enabling enterprises to boost agent performance, increase conversion rates, and achieve measurable business results.

Afiniti’s AI Pairing technology leverages behavioral and contextual data to dynamically match customers with the most suitable agent in real time. This pairing process enhances customer satisfaction, operational efficiency, and overall business outcomes across all interactions. By bringing this capability to the Five9 Intelligent Cloud Contact Center, both platforms extend their value, providing enterprises with the tools to optimize performance at scale.

In addition to direct integration, Afiniti’s solution is now available through the Five9 Marketplace, allowing customers to access the technology quickly and implement it seamlessly. This streamlined approach simplifies deployment and ensures organizations can start benefiting from AI-driven customer-agent matching without lengthy setup processes.

“We are excited to welcome Afiniti to the Five9 Marketplace,” said Amanda Miller, Director of ISV Partnerships at Five9. “By integrating Afiniti’s AI-driven pairing technology with the Five9 Intelligent CX Platform, we are empowering enterprises to create more personalized, impactful customer experiences that drive stronger business results.”

Eyal Brami, VP of Partnerships at Afiniti, added, “We are excited to bring Afiniti’s behavioral pairing technology to the Five9 ecosystem through this new partnership. By combining our AI-driven capabilities with the power of the Five9 Intelligent CX Platform, we are enabling enterprises to deliver smarter, more personalized customer experiences that drive measurable improvements to both revenue and operational performance.”

This partnership represents a significant step forward for enterprises seeking AI-powered solutions to improve contact center efficiency and customer experience. By combining Afiniti’s advanced behavioral AI with Five9’s intelligent CX infrastructure, organizations can now offer more personalized, timely, and effective interactions that benefit both customers and businesses.

As businesses increasingly focus on creating seamless and intelligent customer journeys, the integration of Afiniti’s technology into Five9 ensures that enterprises can leverage predictive AI insights to make real-time decisions that enhance engagement, optimize agent productivity, and drive stronger key performance indicators (KPIs).

With this partnership, Afiniti and Five9 are setting a new standard for AI-enhanced customer experience, empowering organizations to deliver superior outcomes while maintaining operational efficiency and scalability.

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